About DIWY Financial Planning

DIWY (pronounced "dee-wee," like “kiwi”) means "Do-It-With-You" financial planning. Get advice-only, "Advice-only" means the advisor provides financial and investment guidance without taking custody of your money or charging based on assets under management (AUM). In contrast, AUM-based models typically bill ongoing fees as a percentage of assets and require clients to delegate custody and trading authority. flat-fee support that puts your goals first. No assets to move, no products to buy, no pressure. Just clear guidance from a CFP® professional, helping you make smarter, more confident financial decisions.

Why Choose DIWY Financial Planning?

A Planning Model That Fits Your Life Back to top

DIWY Financial Planning (DIWYFP) offers a “do it with you” approach that aligns with how planning actually happens in real life. Fees are only charged when active work is being done, keeping costs low and allowing more assets to compound toward long-term goals. As an independent, advice-only firm that does not sell products, share revenue, or accept payments from third parties, DIWYFP delivers objective guidance focused solely on each client’s best interest.

  • Independent, fiduciary advice that puts client interests first
  • No product sales, no income or asset requirements
  • Flexible, on-demand planning and implementation support
  • Collaborative technology-enabled delivery
  • Transparent pricing in dollars ($), not percentages (%) or "basis points"
  • Eliminates common conflicts of interest such as:
    • Firm-imposed restrictions and sales quotas
    • Incentives that favor certain custodians or products
    • Disincentives to operate more efficiently
    • Revenue-sharing or “kick-back” arrangements with third parties
    • Compensation tied to asset growth/retention instead of client outcomes

Most people want to maintain or improve their standard of living during their working years and throughout retirement. For many, the best way to achieve this is by putting a plan in place and then monitoring and adjusting that plan as life, markets, and goals evolve.

Traditional financial planning models often fall short. Some charge ongoing fees regardless of whether active work is being done, which reduces the amount of money that can compound for the future. Others only encourage updates when the stakes are high, leaving important changes unattended.

DIWYFP was built to offer an alternative. The “do it with you” approach is designed to align with how planning actually occurs in real life. Clients remain in the driver’s seat, with professional guidance available when it is needed most. Unlike most models, the burden of trust rests with the advisor, not the client. There are no upfront fees or ongoing commitments, and low barriers to entry and exit help foster mutual accountability.

Support is available when needed, and there are no fees when not engaged. Unlike fee-based arrangements, subscriptions, retainers, asset-based pricing models, or hourly structures that add hidden administrative charges, all DIWYFP fees are invoiced directly for advisor–client meeting time. Fees flex with the complexity and level of support required for each engagement. There are no hidden charges, accounts are never debited automatically, and control and custody of assets always remain with the client.

By not selling products, sharing revenue, or accepting payments from third parties, advice remains objective and centered on the client’s best interest. Independence also means there are no restrictions, directives, or sales quotas imposed by a parent corporation. This creates an environment where financial planning guidance is focused solely on the client’s goals and circumstances.

Are We a Fit?

Expectations & Ideal Fit Back to top

DIWY Financial Planning is best suited for clients who value clarity, collaboration, and flexible, modular planning.

  1. Virtual engagements. Although in-person meetings are available, they are less common and billed at higher fees than typical engagements. Virtual meetings are conducted via Zoom. Camera use is optional, but clients must be able to share screens and use the financial planning tool.
  2. Collaborative planning. If you are a pure delegator, this is probably not going to be a good fit. For best results, clients remain hands-on and actively engaged in the process. You control the intensity and frequency of engagements to help keep things managable.
  3. Document and account access. A cloud-based vault is available for secure storage and exchange of documents. Linking accounts provides real-time access to balances and transactions. Advisor access is strictly view-only and does not permit trading or transfers.
  4. Income and asset requirements. There are no income or asset requirements, and levels of engagement are available to accommodate a wide range of income and net worth.
    • DIWY Financial Planning is generally a better fit for clients with total net worth below $5 million, as those with greater wealth often face more complex situations and tend to be less hands-on.
    • The model is also best suited for clients whose total outstanding debt (excluding mortgages and student loans) is less than total household income.

Advisor Biography

Al Faber, CFP®, ChFC®, CLU® Back to top
Headshot of Al Faber, CFP®, ChFC®, CLU®

Credentials

Founder, DIWY Financial Planning

Al Faber is the founder of DIWY Financial Planning, an advice-only Registered Investment Advisor (RIA) offering hourly financial planning to help clients make clear, confident decisions. With more than two decades of experience at firms including JPMorgan Chase, Morgan Stanley, Bloomberg, and HSBC, Al launched DIWYFP in 2025 so that clients can Plan for yourself—not by yourself™. This “do-it-with-you” approach emphasizes collaboration, education, empowerment, and transparency.

A first-generation American, Al was born in Brooklyn, NY, to parents who immigrated from Central America and the Caribbean. He relocated to California in 1999 with his wife and two children and now splits his time between California, Florida, Nevada and New York.

Al holds a BS in Electrical Engineering from Syracuse University and an MBA in Finance from Long Island University.

Outside of work, he enjoys spending time with family and friends, travel, astronomy, cycling, mentoring, and civic engagement. He is also drawn to wind-powered activities, including paragliding and sailing small boats.

Affiliations

Typical Clients

Early Career and New Graduates Back to top

Recent college graduates and professionals in the first stages of their careers often need direction to set a strong foundation.

  • Maximize employee benefits such as 401(k), HSA, and stock plans
  • Guidance with compensation negotiations
  • Choose investments that support long-term growth
  • Build and protect credit while managing student loans
  • Set up a budget, savings plan, and emergency fund
First-Generation Wealth Builders Back to top

Many clients are the first in their families to accumulate meaningful savings and investments. They want a trusted guide to help build, protect, and pass on wealth wisely.

  • Set financial priorities and balance multiple goals
  • Guidance for dealing with money dynamics with family and friends
  • Tax planning to keep more of what they earn
  • Insurance and risk management for financial security
  • Estate planning basics, including wills, trusts, and beneficiary designations
  • Generational planning and support for loved ones
Life Events Back to top

Life changes often bring financial questions. Job change, relocation, marriage, divorce, the birth of a child, or the death of a loved one all require careful adjustments.

  • Update life insurance policies, estate documents, and beneficiary designations
  • Review employer benefits such as retirement plans, stock options, or health coverage
  • Reassess insurance needs for health, disability, life, and property
  • Plan for new family responsibilities like childcare, education, or elder care
  • Review tax planning strategies and update filing status if needed
  • Revisit your budget and savings strategies
  • Ensure your emergency fund is adequate for your situation
  • Plan for large one-time expenses such as weddings, home purchases, or relocation costs
  • Review investment allocation and risk tolerance in light of changes to income or dependents
  • Consolidate or roll over 401(k), 403(b), or IRA accounts if appropriate
  • Establish or update a will, trust, and powers of attorney
Major Purchases Back to top

Buying a home, car, or other major purchase has long-term financial effects. Planning ahead helps prevent regret and debt stress.

  • Evaluate affordability and loan options
  • Plan down payments and reserves
  • Help with negotiating transaction prices (buy side and sell side)
  • Understand the total cost of ownership
  • Keep savings and retirement plans on track
Business Sale, Inheritance or Settlement Back to top

Receiving a sudden large sum of money can feel overwhelming. The right plan helps align money with values and goals.

  • Structure cash flow and protect assets
  • Address taxes and timing considerations
  • Create an investment plan aligned with purpose
  • Coordinate with attorneys and CPAs
Retirement Readiness Back to top

As retirement approaches, questions shift to timing, income, and lifestyle. Planning reduces anxiety and increases confidence.

  • Retirement income and withdrawal strategies
  • Tax-efficient conversions and account sequencing
  • Social Security and Medicare choices
  • Insurance, estate, and long-term care planning
FIRE: Financial Independence, Retire Early Back to top

Some clients want to save aggressively and retire much earlier than traditional timelines. A structured plan helps balance ambition with sustainability.

  • High savings rate and investment discipline
  • Roth conversions and tax strategies
  • Health coverage planning before Medicare
  • Contingency planning and financial resilience

DIWY Financial Planning, LLC is a Registered Investment Adviser. Advisory services are provided only in states where registered or exempt from registration. Information on this Site is for educational purposes only and should not be considered investment, legal, or tax advice. CRD #335615, Form ADV

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